Our Story

​W I L D E is an independent, modern jewellery store, established in 2009.  We're a husband & wife team of jewellers who run our store, website and workshop from our base in Hitchin, Hertfordshire. 

We offer a beautiful range of contemporary jewellery, both from our own workshop and international designers, as well as a large selection of bespoke & vintage engagement rings.

Affordability is very important so in our Fine Silver collection we stock a wide range of pretty, well-priced silver & gold vermeil jewellery to fit most budgets. There are also collections of pearl, amber & semi-precious jewellery.

Bespoke jewellery is a key part of our business & our workshop is busy the year round designing & making custom pieces. This work is often for engagement or wedding rings, however, we also enjoy remodelling customers old, unloved jewellery, transforming it into new pieces they can enjoy.

Our aim, both in store & online, is to provide the best possible shopping experience for our customers.  By providing quality and value through the range of products and services we offer, including advice, repairs and good humour, we hope we're on the way to achieving our goal...!